As more and more businesses offer home delivery services, a major Richmond grocer is getting in on the game. Two area Kroger stores are now offering delivery service to customers’ homes, the business announced Monday–part of a nationwide pilot program.
The Carytown and Stonebridge Kroger stores are the only locations in the area participating as of yet. Here’s how it all works.
For an $11.95 fee, customers can select from over 40,000 grocery items online, up to three days in advance. Online payment is required, and customers must be home when the delivery is to take place. Alcohol and prescriptions are excluded from delivery. If an item is out of stock, customers can opt for substitution of a comparable brand or item.
The delivery option is part of the next phase of Kroger’s existing online ordering platform, ClickList, and is modeled after the grocery delivery service at sister grocery store Harris Teeter. Once the testing period is complete, the company will determine whether or not to expand delivery services in the Richmond market.
Richmond is one of two markets in which Kroger is testing the delivery service. Dallas, Texas is the other.
“Whenever we can, we want to make life more convenient and enjoyable for our customers,” said Anne Jenkins, Customer Communications Manager for Kroger Mid-Atlantic. “Our customers don’t always have the time to shop in store but still want to bring quality items into their homes and onto their tables. For us, home delivery is the solution and a natural progression for ClickList.”
“We’re still in the very early phase of the service, but we know the sky’s the limit and we’re committed to learning as much as we can to help make this a top-notch offering for our customers,” said Jason Talerico, e-commerce specialist with Kroger Mid-Atlantic.
Customers who designate Carytown or Stonebridge as their home store when ordering online through the ClickList platform will be greeted with the option to choose delivery. From there, the customer creates their shopping list, selects a delivery time, and then places an order. Once an order is placed, a store associate sets up the delivery.