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Fashion-focused event to bring together local creatives at The Veil Brewing on Sunday

The event is based around the Japanese concept Ikigai, meaning “a reason for being.”

Trevor Dickerson



A fashion-focused event taking place Sunday will bring together creatives from around the Richmond area at The Veil Brewing on Sunday. The Ikigai Runway Event is a collaborative event dreamed up by Superfun Yoga Pants and Brittanny Chanel Jewelry and put on in conjunction with Sydney Lester of Chic StripesSmoke + Mirrors Salon, DJ Ant Boogz, and Lunch and Supper.

The event is inspired by the Japanese concept, Ikigai, meaning “a reason for being.” The goal is to bring together like-minded local designers, makers, and entrepreneurs for an afternoon of that celebrates the purpose behind their brands.

A runway and storytelling event will feature localindividuals modeling looks styled by Sydney Lester of Chic Stripes in exclusive and new pieces by Brittanny Chanel Jewelry and Superfun Yoga Pants, with elements from Molly Virginia Made handcrafted leather goods.

Hair and makeup will be styled by Smoke + Mirrors Salon. Local entrepreneur and DJ Anthony “Ant Boogz” Bryant will be spinning tunes. A custom menu will be provided by Lunch and Supper with brews from The Veil on tap.

Elements from each runway look will be on hand and available to purchase after the show, as well as goods from other local Ikigai-living individuals: Mackenzie of MacsSmacks, Brittany Mullins of Eating Bird Food and more.

A portion of proceeds will benefit Celebrate RVA, a local non-profit whose mission is to create a culture of love and celebration through the simple joy of a birthday party for underprivileged children here in Richmond.

For reserved, limited runway seating, email [email protected].

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Trevor Dickerson is the Editor and Co-Founder of RVAHub.