The proceeds will help grant wishes to children battling life-threatening illnesses in the Richmond area.
Scores of participants took the plunge and collectively raised over $40,000 for the programs of Special Olympics Virginia.
McGeorge Toyota presented the American Red Cross with a check for $20,000 on Thursday.
Garret Doll will live atop a scissor lift at the store until Monday morning to drive bicycle donations.
St. Catherine's Holiday House Tour runs Sunday from 1:00 – 4:00 PM.
Members of the group hope to make the season a little brighter for kids in need in the area.
Donated items will be distributed at St. Mark's Episcopal Church this Saturday.
Selected candidates will need to attend a free 14-week training course beginning in September.