Essence Magazine recently included the Richmond Region in its round-up of top places to visit for food and dining. The popular lifestyle magazine focused on African-American women highlighted Richmond as one of its “Best Destinations for Culinary Travel in 2024” alongside international cities like Paris, France and Barcelona, Spain.
The article highlighted the region’s fine dining and food truck community and reputation for creativity. The Richmond Region was one of 10 destinations featured in the profile.
“National news coverage helps introduce the region to new visitors and strengthens community pride locally,” said Jack Berry, president and CEO of Richmond Region Tourism, the nonprofit organization that promotes the region’s tourism on behalf of seven local jurisdictions. “Our food scene is diverse, delicious and award-winning. We’re thankful for our talented restaurant partners who work every day to showcase the best of the region through their creative cuisine.”
Local tourism continues to gain momentum. Richmond Region Tourism recently announced that visitor spending generated a record $3.5 billion for the local economy – a 22 percent year-over-year increase – while supporting more than 27,000 jobs.
Earlier this year, Richmond Region Tourism launched its “Speaks for Itself” advertising campaign, leveraging a sound-focused and ASMR-style video approach. Speaks for Itself is targeting potential travelers in the East Coast and the southern U.S.
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